Welcome the Cosatto Wow. The Intuitive Icon.
Cosatto have been on a mission to find out WHAT MUMS WANT. This could be anything from a self-pushing buggy, to an extra 15 minutes in bed every morning or even a self-cleaning house with gin and tonic on tap.
Beyond the wilder stuff, one request was loud and clear. Mums wanted a dream machine. Cosatto has listened to this and together, and created the Wow. It’s the from-birth 3 in 1 travel system built by Cosatto – and parents.
Cosatto Product Development Assistant Director Steve Howarth said: “Wow has been a joint labour of love. We listened to parents and their feedback helped create the ultimate system. It’s even got us saying ‘Wow’.”
Both parent and world facing, Wow is crafted for comfort and ready for anything.
It’s stacked with on-the go solutions including smooth compact-fold system, telescopic luxury leatherette handle, one-hand seat recline, one-hand release carrycot and adjustable calf support – plus a super-sized basket with handy hideaway compartment.
Other features include a deep comfy seat. We all know how quickly babies grow. With Wow, there is no need to buy a separate pram or pushchair and it has Cosatto Port 0+ car seat connectivity.
For when you’re out and about, Wow comes equipped with a fresh air panel, raincover and a structured hood with extendable sun visor. It has rubber skin all-terrain wheels and the seat is structured and upholstered for extra comfort.
With the finest woven fabrics and every stitch carefully considered, Wow’s exquisite because your baby is. With everything you need from their first day, Wow’s your all-season, all-action hero. Prepare to be wowed.
Additionally to this come the new Understated designs by Cosatto. This new capsule collection of designs runs across key pieces, including the new Wow. Blending future trends with an understated aesthetic, it’s a fresh take for those who like their pattern hush, hush.
The collection is more subtle and more accessible for everyone. Discreet and beautiful but ready to surprise and delight with pattern waiting to burst out. The new designs aim to sit amongst modern mums who love the understated trend but still need to show their colours and express their joy.
Cosatto’s Creative Director Vicky Morely said: “Cosatto is all about pattern and personality and always will be. With the new Understated designs, we wanted to create a tonal look to appeal to a different customer. Someone who still loves pattern and design, buys into the ethos of our brand but likes muted, subtle colour.”
It’s a collection for all those cool understated mums who are into clean lines and simplicity but have a sense of humour and need that witty flash of pattern. When they do colour it counts. They still want to express their personality.
Wow costs £599.95, with the accessories and car seat sold separately. It will be available to pre-order from November and then will go on sale in December.