About Mother&Baby Awards

About Mother&Baby Awards

The Mother&Baby Awards have been running for 28 years and are the most rigorous awards in the industry. Judged by the real experts – mums just like you! - you can be assured that every product is really put through its paces and tested vigorously. Find out the 2022 awards shortlist here.


Each year we get more than 3,000 mums apply to be testers, these are then narrowed down to over 200 who are in the right stage of pregnancy/ motherhood to test each product. This large team of testers means you can trust the Mother&Baby Awards 100%.

You can read all about the awards winners from our mums’ comments which highlight the best and worst bits about each winning product, making your baby buys less of a minefield and a more enjoyable shopping experience.

Browse all our reviews of Mother&Baby Awards winners, and the shortlisted products, with the opinions of real mums who have put each product through its paces. Our reviews will help you decide which products you can trust, and which ones are the best choice for you and your little one.

If you’d like to be considered as a Mother&Baby Awards tester, keep your eyes peeled for information on how you can apply.