Here at Mother&Baby, we're proud to support you through every stage of parenthood. Trusted by families for over 60 years, we pride ourselves on having the latest expert advice covering all aspects of becoming a family. It seems only natural that we used our first-hand experience to reveal the must-have buys in our guide to what the Mother&Baby team is buying this Black Friday.
Until then, we've pulled together a helpful guide on everything you need to know about this shopping extravaganza as well as top picks of what we're hoping will be featured during the sale.
When is Black Friday 2021?
The biggest shopping event of the year lands on the Friday 26 November, but keep your eyes peeled as lots of deals are running throughout November as well as across the Cyber sale weekend. To make the most of the deals, sign up to your favourite brand newsletters, these will give you updates on new product launches, sales and even exclusive offers.
What is Black Friday and Cyber Monday 2021?
This huge event originated in America, with tech and electronic goods such as smart TVs going on sale right after Thanksgiving to entice customers to begin their Christmas shopping.
Now that it’s moved over to the UK, you’ll find massive discounts on everything, not just tech, and is the biggest event of the year for retailers. Cyber Monday continues after Black Friday and is another chance to snag a good deal before Christmas.
What the Mother&Baby team are hoping will be in the Black Friday sale:
JUST SO YOU KNOW, WHILE WE MAY RECEIVE A COMMISSION FOR PURCHASES MADE THROUGH LINKS, WE NEVER ALLOW THIS TO INFLUENCE PRODUCT SELECTIONS.
Top buys according to Mother&Baby
Chosen by Lily Anderson, Senior Commercial Content Writer. Lily said, "I can't believe there's £45 off this activity center. With 360 degrees of play, you'll get hours of fun out of this."
Chosen by Natalie Corner, Deputy Commercial Content Editor. Natalie said, "I have had my eye on pop-up play tunnels for my friend's children for their birthdays and Christmas as it's an ideal gift and fun for everyone. Argos have a great offer on so I will be snapping up this Chad Valley Bright Stars tunnel and probably getting involved in crawling around them myself!"
Chosen by Angelica Daujotas, Commercial Content Writer. Angelica said, "This special edition pushchair is an absolute steal in Boots’ Black Friday sale. With a saving of £87.50, this stylish and snug pushchair is perfect if you’re looking to upgrade or have a new arrival on the way. Transitioning from carrycot to seat, suitable from birth to 15kg, the Mothercare journey edit pram and pushchair will take your baby through their first years wonderfully."
Chosen by Stephanie Anthony, Digital Group Editor. Stephanie said, "When you think of sterilisers you think of some huge clunky thing that’s going to take up all your kitchen counter space, but it’s not the case with this sleek UV steriliser from Vital Baby. It takes the hassle out of sterilising with no water, no drying time to worry about – seven minutes and it’s done. I also love that you can use it for small toys, teethers, makeup brushes and even phones and keys!"
Chosen by Bryony Firth-Bernard, Digital Writer. Bryony said, "I’ve had my eye on the NutriBullet for ages after hearing countless stories from friends and family about how it’s changed their lives. It’s perfect for whizzing up mid-morning smoothies or soups, but it’s also exceptional for making nutritious purees for your baby when you’re pushed for time in the kitchen. It’s a must-have in my eyes."
Chosen by Lorna White, Digital Writer. Lorna said, “Who knew baby monitors could look this adorable? The Cubo Ai plus is not only in my basket because of how cute it is, it’ll also put my mind at ease too! It can take pictures and film, play calming sounds and music, all while sending you movement alerts and a sleep analysis in the morning!”
Chosen by Emily Thorpe, Digital Writer. Emily said, "I know my niece will love this Amazon Fire HD 10 Kids tablet. It's stuffed full of great features for parents and kids, like the parental controls and included Amazon Kids+ subscription which includes books, Audible audiobooks, TV shows, apps and, games and more. Plus my sister won't have to worry if she breaks it either as it has a 2-year worry-free guarantee."
Chosen by Lily Anderson, Senior Commercial Content Writer. Lily said, "Right now there's up to 50% off selected baby and child gifts on Not On The High Street. I'm obsessed with this adorable Silver Trees and Bunnies Unisex Reversible Baby Shawl".
Shop more Black Friday deals:
Argos Black Friday sale - Save 20% on selected toys with code TOYS20
Mamas & Papas Black Friday sale - Up to 50% off
Not On The High Street Black Friday Sale - Up to 50% off
Boots Black Friday Sale - Baby and child offers
Online4baby Black Friday sale - Up to 80% off
Kidly Black Friday Sale - Up to 40%, plus, 5% of everything spent goes to Action For Children’s Secret Santa project
My 1st Years Black Friday sale - Up to 50% off + 10% off everything else