Mother and Baby

The best baby bath towels according to our mum testers

Section: Baby
baby in bath towel

Although it can sometimes get a little messy, bathtime with your baby is a sweet bonding experience, especially when you lift your tot out of the bath and towel them try with a lovely cuddle. And for that, you need a super soft and quick-drying baby towel that's just for your little one. 

Baby towels are primarily available for babies and toddlers and are usually specifically suitable for their sensitive skin as well as being a generous size to keep them snuggly and warm. Babies also lose heat quickly, so wrapping your little one in a towel as soon as bath time is over can help prevent chills. We especially like ones with hoods as not only are they utterly adorable but they'll keep your tot warm from head to toe. 

But with so many to choose between from eco-friendly options to cotton terry material in an array of cute designs, which should you go for? Well, we’ve made your job easy by rounding up the cutest and high-quality baby bath towels from baby through to toddler years. 

Included in the list are Mother&Baby Award winners, so you’ll know that these baby bath towels have been thoroughly put through their paces.

The best baby bath towels

Shortlisted for Best Bathtime Product for the 2019 and 2021 Mother&Baby Awards, the Cuddledry Handsfree Baby Bath Towel clips around your neck so you have both hands free to safely your lift baby from the water and into your arms. Made from bamboo & cotton, it's super absorbent and eco-friendly.

Our mum tester Kelly Johnson said: "There is not another product like this on the market so it truley is a unique product that has been designed to make bath times easier. They have thought about the design of the product and potential issues you face when trying to bath your newborn and have solved multiple problems with one product."

Read our full Cuddledry Handsfree Baby Bath Towel review from our real mum testers here.

This soft and durable baby bath towel is thick and cosy without being heavy for your baby's delicate skin. Suitably sized for newborns to young toddlers, we love the different animal designs with 3D features you can choose from. This elephant design is a favourite, but there's also this super cute lion, unicorn, and dinosaur.

Parent review: "Love this towel, cute and exactly as described. 6 months on and this still absorbs more water than the other towels we have for our little one. The other towels may have held onto their softness more than this one but they don't absorb as much water as this towel. Would definitely buy again!"

Winning Silver in the 2018 Mother&Baby Awards, this hooded towel is ideal for your toddler thanks to its generous size. It's made from 550gsm luxury and soft Egyptian cotton and has a double thickness hood to absorb water from wet hair. 

Here's what mum tester Emma Devere said: "This is a great product as it is fast absorbing and the little popper to fasten it was a great touch, especially with a three-year-old that has a love of running around in their towel after a bath. With the popper, there is no worry that it will fall down and trip her up. It is also great for on the beach and swimming as it is very thick."

Read our full review from the mum testers here.

Made from snuggly-soft 100 per cent cotton and featuring sweet fox ears and face, the hood will help keep chills away, so your little one can dry off quicker. Measuring 75 x 75cm, it's suitable from birth and has been recommended by reviewers as an adorable gift for friends who have a new bundle of joy in their life.

Parent review: "Really soft material. Absolutely adorable and can’t wait to wrap my little one up in it."

Shortlisted for Best Bathtime Product in the 2020 Mother&Baby Awards, this super-soft, extra-large bath towel is designed to be worn by you to ensure that yours hands are free while holding your baby. It also works well as an apron to protect your front from splashing during bath playtime. Perfect for post-bath cuddles, you can then wrap around your little one to get them dry and warm. Made of double pile cotton for extra absorbency and with a hood, your baby will get dry in no time.

Mum tester Margaret said: "The ClevaMama bamboo apron bath towel is a lovely product. My 20 month old loves to splash in the bath. Now I can wear this towel as an apron, I am not completely soaked at the end of bath time. This bath towel is large which means my little one is completely covered and cosy when coming out of the bath."

Read the full review of the ClevaMama Bamboo Apron Baby Bath Towel here.

A luxury option, this The White Company hooded towel is made from pure hydrocotton towelling. Wonderfully fluffy against your little one's delicate skin, it has adorable bear ears on the hood. Hydrocotton's clever 'low twist' technology makes this baby bath towel feel thicker and softer than others, yet wonderfully lightweight, absorbent and fast drying. Available in white, pink, and blue, it's been rated highly by shoppers for its quality, ability to wash, and design.

One reviewer said: "Well made and the bear ears make it so cute. Perfect newborn present."

Previously known as the Groswaddledry, this cute swaddle shaped towel was Shortlisted for Best Bathtime Product at the Mother&Baby Awards 2019. Made for newborns to recreate the soothing effects of swaddling, it's made from soft, hypoallergenic, pure-dry microfibre for quick and easy drying - this leaves no time for your baby to get cold.

Mum tester Esther said: "For the first few months, bathtime wasn’t a fun time in our house. My son would scream through the whole thing but gradually calmed down to the point that it was just getting out that would make him cry his eyes out. We’d tried everything that had been suggested to us with no joy, but when the Groswaddledry arrived it was like someone had flicked a switch! He still struggles with baths but as long as we’re speedy enough when wrapping him up then he is much better."

Our full review of the Tommee Tippee Newborn Swaddle Dry Towel (previously Groswaddledry) can be found here.

This adorable super soft bunny towel in white has been made from 100 per cent cotton with a sweet rabbit face and ears on the hood - making your baby look even cuter. We love that this towel also comes with a matching bunny mitt, so you can get your baby warm and dry quickly. 

Parent review: "Lovely and cute soft towel set. It washes and dries well. I have one myself and bought another set as a gift."

Perfect for little ones aged one to three years, this crab towel with 3D crab claws and eyes is sure to make bathtime fun, and it's a great way to get their imagination going. Made from 100 per cent organic micro cotton, this towel absorbs 250 times more water than regular cotton and has a temperature regulating hood. Not a fan of the crab design? You can choose a panda, dolphin, dinosaur, or bunny design instead.

Parent review: "So plush and soft. Perfect for after the bath. The baby definitely now has better towels than the adults!"

Suitable from 6-48 months, this adorable Tommee Tippee hooded towel is like the big brother or sister to the swaddle version for newborns. This towel is also made from microfibre towelling – a skin friendly hypoallergenic fabric which is ideal for your little one's sensitive skin. It stays soft wash after wash and the soft hood keeps warmth in around your youngsters head.

One reviewer said: "Finally a hooded towel that isn’t too short!! Wraps around my little one and her feet are included which in a lot of other hooded towels they stick out as they are diamond shaped. Highly absorbent and soft. Have already purchased a second for when the first is in the wash."

How we test products

Our annual Mother&Baby Awards sees hundreds of baby products tried and tested by our panel of mums.

Products are sent out to between three and 10 mum testers - they are completely independent from us at M&B and are recruited from thousands of mums who apply to be testers. They are all verified as trustworthy real mums and really put products through their paces - each item is tested in real life, with real babies.

So if these products suck, our mums will tell us honestly!

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  • Author: Emily Thorpe Emily Thorpe
  • Job Title: Digital Writer

Having written for Mother&Baby magazine for four years where she wrote news, product pages, features and interviewed celebrities such as Paloma Faith and Fearne Cotton, Emily now works as Digital Writer for Mother&Baby online where she specialises in travel and product reviews. 


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