Mother and Baby

What Does The Face Of Modern Parenting Look Like?

Mother&Baby carried out a survey looking into the modern family and how it works in 2014 – and there are some surprising stats
Expand Image

Girls (We Run This World)

Mums really are the Queen of Multitasking – you hold down jobs (77% of you) and run things at home, including 74% of mums who organise the family calendar, remember to take your little one to events and book all holidays.
Expand Image

Sharing Is Caring

Hurray for the rise of equal parenting - 45% of you share household chores such as cooking and cleaning, equally with your partner, while 64% say you are happy with way you divide up chores.
Expand Image

All Hail Super Gran

Mums often rely on a wider network for help with childcare with 54% of those surveyed saying they rely on their parents for childcare and 28% using professional childcare.
Expand Image

Night Nursing

Maybe it’s selective hearing or just lots of dads are really deep sleepers, but 68% of mums are the ones that get up in the night.
Expand Image

Parental Guidance

Yep, it’s time to accept it – children do affect libido, with 80% of mums having sex less now than before they had children. We reckon it’s a case of quality over quantity, with 35% of respondents having sex once a month, 30% once a week and 19% every few days.
Expand Image

Playing Around

A well behaved 92% of respondents say they have never had an affair, but 5% have considered it, and 3% HAVE had an affair (Naughty!).
Expand Image

Better Blended

Stepchildren, half brothers – today’s family is a mix of children and parents from different relationships. In fact, 10% of mums are in a blended family with children from a previous relationship – a confirmation of the 54% of survey respondents who said they’d be happy to embrace a new relationship with someone who already had kids.
Expand Image

Saying No To Matri-Mummy

As far as you’re concerned, many of you aren’t fussed about getting married before children arrive, with 64% saying you’re happy to bypass marriage before having children.
Expand Image

Embracing Every Parent

Many of you agree that the most important thing is that your child is loved and cared for – and this was also the reason that 90% of those surveyed agree that sexuality doesn’t affect how you bring up children.
Expand Image

Baby Instinct

No matter how many baby gurus come and go, in the end, it’s instinct that many mums (85% of you to be precise) rely on when making parenting decisions, demonstrating that you are more confident that ever about your choices.
Expand Image

The Way You Do Discipline

It seems like the ‘Naughty Step’ is out, as 34% of respondents come down to their child’s level and talk calmly when disciplining their child and 28% provide clear boundaries so child knows what to expect.
Expand Image

Safety First

Mums worry. There’s no denying that. But our survey discovered that safety is the main issue that keeps you awake a night, with 32% of survey respondents worrying about the safety of their child.
Expand Image

Family Status Update

While 70% of mums put pictures of their baby on social media, they’re careful about who can see them and 10% keep their child's life private and don’t put anything about them on social media.

Related Content

Related content: