New research released by maternal health brand, Lansinoh has revealed 80% of new mums1 feel they were not fully prepared for their own recovery post-childbirth.
Data reports that 85% of women2 will sustain some form of perineal trauma during vaginal delivery, yet despite this, Lansinoh’s research revealed 75% felt they were not prepared for the physical pain and recovery of the ‘fourth trimester’3.
To help support new mums during postnatal recovery, Lansinoh has launched its new Birth Preparation & Recovery range. This essential 4-step routine has been developed to help mums avoid the discomfort that comes during and after birth.
Perineal massage is recommended from 34 weeks of pregnancy and has been shown to reduce the risk of a perineal tear. The Lanisoh oil nourishes and conditions the external skin of the perineum and facilitates perineal massage, which promotes skin elasticity to allow more stretch at birth. The oil is gynecologically tested and specially designed for use on the perineal area.
Lansinoh® Post-Birth Wash Bottle provides gentle, hygienic cleansing for stressed, tender areas and more comfortable bathroom trips. When filled, the bottle can hold 360ml of water and can be effectively used upside down and has an angled spout to help cleanse hard to reach areas.
The Organic Post-Birth Relief Spray has been clinically tested to help soothe and relieve discomfort during post-birth recovery. It has also been gynecologically tested to be suitable for sensitive skin. This product has a unique blend of herbal ingredients including Aloe Vera, Chamomile and Cucumber. The 360° sprayer allows gentle and easy hands-free application from any angle, enabling mums to reach areas of discomfort more easily.
Lansinoh’s innovative Cold and Warm Post-Birth Relief Pad offers combination therapy for targeted, repeated relief. Use cold to provide relief from perineal, haemorrhoidal or C-section discomfort. Used warm, it can be applied to the abdomen for soothing relief from postnatal uterine cramping. The reusable pad easily moulds to the body for maximum comfort even when frozen.
ColorSmart™ gel pearls turn white when heated or purple when chilled and the pad conveniently holds temperature for the doctor recommended time of 20 minutes. It is non-toxic and safe to use while breastfeeding.
12 non-woven, disposable, hygienic sleeves are included in the box. Hygiene sleeves are also available separately in packs of 24.
1. Research conducted in April 2021, consisting of 250 mums across the UK
2. WEBB S, SHERBURN M and ISMAIL KHALED MK (2014) Managing perineal trauma after childbirth BMJ 349;g6829.
3. Research conducted via Instagram in May 2021, consisting of 169 responses